Mark Kinsley is Staff VP of Marketing for Leggett & Platt Inc.’s Bedding Group, the world’s largest innerspring manufacturer. Mark brings this knowledge to life for Daily Doze readers with insights on the world of mattress springs and how they impact sleep, as well as sleep as an untapped human advantage. With more than a decade of marketing and communications experience, he began his career as a storyteller, anchoring television news and later hosting a top-rated talk radio show. Mark is co-creator of “Get Hybrid,” the greatest mattress rap video on the planet and executive editor of Sleep-Geek.com. He has also written for SocialMediaToday.com, B2BMarketing.com, SteamFeed.com, Under30CEO.com and others. Mark is the inventor of Kippo, patent-pending shorts built for people who workout with their smartphones. On Kickstarter he successfully funded Kippo, raising $65,000—exceeding his $50,000 goal. Outside of work, Mark enjoys traveling with his wife, mountain biking, snow skiing, hiking and hanging with his boxer dog, Buster. Connect with him on Twitter @MarkKinsley. Best Night’s Sleep: Mark gets his best night’s rest on his hybrid mattress with Comfort Core fabric-encased coils, in a room that is 65 degrees Fahrenheit, with his NoiseBox app playing “red noise” through his iPhone.